>>Sign-up to Professor Richard Crisp’s FREE email newsletter >>> Log 5 CPD points from the Chartered Institute of Public Relations Professor Richard Crisp, renowned UK scientist and Founder of Durham University’s Behavioural Science Programme talked about “The Science of the Art of Persuasive Communication”. He joined the Behaviour Change Network … Read more
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>>> Behaviour change masterclass – book onto the next virtual masterclass WEBINAR RECORDING – CIPR members, log 5 CPD points Panel discussion to discuss the role that artificial intelligence plays in helping to drive behaviour change. AI has a powerful role in helping humans to make better decisions and better … Read more
WEBINAR RECORDING Nesta, the UK agency for social good, talked about their money saving boiler challenge – a behaviour change campaign to get people across the UK to lower their boiler flow temperature – reducing carbon emissions and saving money on bills. Ella White, Executive Director of Communications and Elin … Read more
>> Book a FREE initial 15-minute consultation with Dr. Lucy Mersh by email at info@drlucymersh.co.uk Are you seeking professional support and guidance to navigate life’s challenges and improve your mental well-being? Dr. Lucy Mersh DClinPsy is a highly qualified clinical psychologist specialising in depression, trauma, anxiety and relationship problems. In … Read more
>>> Book onto a Behaviour Change course This webinar introduces communications professionals to the COM-B framework and how you can apply it to your work; delivering campaigns that have real impact. It explores knowledge, awareness, motivation, habits and how the environment affects human decision-making. The COM-B model, developed by Michie, … Read more
I thought I’d share this quote from American psychologist B.F.Skinner, as it’s as relevant today, as it was back in the 1950s. Basically, the quote is highlighting that to run a successful behaviour change campaign or intervention, we need to do the groundwork and determine the actual behaviour we want … Read more
>> Public health behaviour change masterclass | Friday 21 and 28 April | £699 per person Suitable for health communications professionals and public health practitioners – how can behavioural insights be applied in the real world to tackle health inequalities and increase life expectancy? Any questions about the course, book … Read more
This post has been written by the Chatsonic chatbot (hence the American spelling of behavior) – like ChatGPT but with superpowers apparently, according to their website. The blog is surprisingly good… and tailored to communications professionals. I have only changed a few glaring errors, like who developed it and the … Read more
The film Childhood highlights the positive impact fostering has on siblings Sophie and Charlie, who were previously neglected. There’s something in the air this Christmas around fostering. The John Lewis festive ad – featuring a soon-to-be foster dad trying to skateboard in preparation for the arrival of a child with … Read more
Behavioural economics can help provide solutions to many of the problems facing social housing providers today. From encouraging residents to report repairs online, to managing debt, to getting access to tenants’ homes for annual fire inspections, behavioural frameworks provide tools that encourage tenants to make better choices. Here are some … Read more